e-media AIRPORT ADVERTISING

 

Air Traveler Demographics

Sex: 56% Male; 44% Female
Age: 13% Under 24
  29% 25-34
  29% 34-44
  19% 45-54
  11% 55+

Income: 31% $100,000/year or higher
  Median = $57,000
  Average = $80,000

Travel Habits: Average viewer takes 1 trip per month

Annual Impressions

Impressions are based on the number of patrons times 3. Patrons see the message a minimum of 3 time in an average visit of 15 minutes. Fox Sky Box impressions are much higher because of the number of signs in each location.

NFL THEME SPORTS BAR

LOCATION

TRAFFIC X 3

Detroit Metropolitan Airport

1,200,000

Las Vegas McCarran International "C"

1,260,000

Las Vegas McCarran International "D"

1,020,000

Los Angeles International Terminal 1

1,260,000

Los Angeles International Terminal 3

1,440,000

Los Angeles International Terminal 6

1,680,000

Miami International Airport

1,500,000

Phoenix Sky Harbor International

900,000

San Diego International

381,000

Sacramento Metro Airport

900,000

Seattle-Tacoma International

480,000

Cleveland Hopkins Airport

391,000

Grand Rapids Airport

390,000

Minimum Annual Impressions

13,802,000

 

  FOX SKY BOX Bar and Grills

LOCATION

TRAFFIC X 3

O'Hare International, Terminal 2

1,200,000

O'Hare International, Terminal 3

600,000

Phoenix Sky Harbor International - 1

900,000

Phoenix Sky Harbor International - 2

600,000

Concord Mills NC Mall

600,000

Indianapolis International Airport

600,000

Las Vegas International Airport

1,350,000

LaGuardia International Airport

900,000

Charlotte International Airport

Jan. 2003

Minimum Annual Impressions

6,750,000